Lasaco Assurance sets strategic focus to strengthen competitiveness, customer experience
Acting Managing Director, Lasaco Assurance Plc, Mr. Ademoye Shobo
Nike Popoola
As Nigeria’s insurance industry faces rising competition, evolving customer expectations, and increasing regulatory demands, insurance companies are repositioning to remain relevant and resilient. Lasaco Assurance Plc has outlined a clear strategic direction aimed at strengthening its market position, improving execution, and delivering enhanced value to customers.
The strategic direction was communicated during the company’s recent staff retreat, where management engaged employees on the organization’s priorities for the coming years and the need to strengthen operations, innovation, and service delivery in a changing insurance environment.
Speaking at the retreat, the Acting Managing Director, Mr. Ademoye Shobo, said, “The company’s strategic priorities for the coming years will focus on modernizing operations, fast-tracking digital adoption across service delivery, and developing insurance solutions that are better aligned with the realities of today’s customers.”
He explained that these focus areas are central to improving accessibility, strengthening performance, and positioning the company for long-term competitiveness within the insurance sector.
Also addressing staff, the Deputy Managing Director, Mr. Rilwan Oshinusi, highlighted the importance of strong execution, collaboration, and disciplined implementation in translating strategy into measurable outcomes.
Driven by this leadership direction, Lasaco Assurance Plc is strengthening its capacity to deliver simpler processes, more responsive service channels, and improved customer experiences, positioning the company to meet the evolving needs of policyholders in Nigeria’s insurance market.
