Video: GehGeh denies marriage, calls viral wedding publicity stunt
Abdullateef Fowewe
Nigerian content creator Emmanuel Obruste, popularly known as GehGeh, has denied reports that he got married, describing the viral videos of him in traditional wedding attire as a staged publicity stunt and social experiment.
In an interview with StreamRewind, GehGeh said the event was deliberately organised as promotional content to gauge public reaction and address misconceptions about his relationship views.
“We organised everything as a normal promo. And so far, apart from the fact that we purposely did it, I still wanted to get the public’s reactions,” he said in Pidgin English.
He also insisted that he has never outrightly discouraged marriage, but has consistently advocated polygamy over monogamy.
“I did not kick against marriage. I said, ‘Do not marry, and even if you must marry, go for polygamy.’
This is because polygamy is the path that guides a man’s heart from heartbreak,” he added.
The controversy intensified after clips surfaced showing GehGeh in what appeared to be a traditional wedding ceremony with a woman identified as Mary.
Critics quickly pointed to inconsistencies suggesting the event was not a genuine ceremony, including an Urhobo man wearing Yoruba-style attire for his own wedding and the conspicuous absence of his family.
Before settling on the “publicity stunt” explanation, GehGeh floated other claims, including that the footage was AI-generated or that he was merely representing his brother.
The changing narrative triggered outrage among followers who felt betrayed by what they saw as a contradiction of his past teachings on marriage and relationships.
Online “GehGeh Wisdom and Knowledge University” students and critics alike accused him of hypocrisy, noting that years of anti-monogamy messaging made the wedding imagery especially jarring.
Fallout and fallout management
As backlash grew, some eyewitness accounts initially lent credence to the idea of a real low-key wedding in Niger State, with vendors allegedly kept in the dark about the groom’s identity.
However, behind-the-scenes footage and promotional material for an upcoming project titled “Our In-Law” later emerged, supporting the claim that the scenes were part of a film or skit rather than a real marriage.
GehGeh’s latest position frames the entire episode as a deliberate test of public perception tied to his brand and content strategy.
